WELCOME!
 FREE TRAINING FOR INTERIOR DESIGNERS:
THE 3 SECRETS TO BUILDING A PROFITBABLE, STRESS-FREE DESIGN BUSINESS
Whether you’re just starting out or you’ve been designing for years and know your business should feel smoother than it does.
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You didn’t become a designer to feel exhausted by the business side.
Yet here you are.
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Overwhelmed.
Second-guessing your pricing.
Reinventing the wheel on every project.
Wondering why it feels harder than it should.
If your design business looks successful on the outside but feels chaotic, disorganized, or underwhelming in revenue behind the scenes,Â
this training will change how you see everything.
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In this free 39-minute training, I’ll walk you through the three foundational shifts I wish someone had taught me when I started my own design firm over 16 years ago.
These are the exact shifts that helped me build a profitable, structured business—without burnout, chaos, or constantly feeling behind.
After watching, you’ll know how to:
âś“ Book higher-value clients with confidence
âś“ End project chaos with a clear, repeatable structure
✓ Charge what you’re worth—without guilt or awkward conversations
I'll Teach You These 3 Secrets Every Interior Designer Wishes They Had Known Sooner
In This Free Training, You’ll Discover:
SECRET #1: Your Client Journey IS Your Business.
 Why your client journey is the key to profit, clarity, and smooth projects—and how to build one, even if you're brand new.
SECRET #2: Your Price is Your Positioning.
How to stop undercharging, set rates that attract high-end clients, and instantly upgrade your perceived value.
SECRET #3: You Need a Business System.
 The step-by-step framework that transforms your business into something scalable, sustainable—and even joyful.
Let me guess...
You’ve been:
- Reinventing the wheel on every project
- Guessing your pricing (and undercharging)
- Constantly putting out fires
- Worrying where your next client is coming from
Asking Yourself: “Why is this so hard?!”
Let me clear this up for you:
It’s not your talent.
It’s not your work ethic.
It’s not that you’re “bad at business.”
You were never given the tools.
Not in school.
Not at your last firm.
And definitely not in this industry.
This training fixes that.
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LEARN THE 3 SECRETS NOW →
What’s Holding You Back Isn’t Your Talent—It’s Missing Tools.
Meet Your Mentor: John McClain
Interior Designer | Author | Business Coach
With over 16 years running a multi-seven-figure design firm, I’ve coached hundreds of designers—new and seasoned—through building the business they dreamed of (but didn’t know how to structure). I've been featured in Elle Decor, HGTV, People Magazine, and High Point Market—and I’m here to shortcut your journey.
LEARN THE 3 SECRETS NOW →Frequently Asked Questions
Both! This training meets you where you are—whether you're just starting out or you're ready to overhaul your current systems.
Perfect! This is made especially for creatives who need business systems that don’t feel overwhelming or corporate.
About 40 minutes—short enough to watch today, powerful enough to change how you run your business.
You'll walk away with practical takeaways you can implement immediately. If you want to go deeper, I’ll tell you how at the end—but the training itself is packed with free, actionable value.
Ready to Feel in Control of Your Design Business Again?
Watch the free training now and get the clarity, confidence, and tools to transform your business—no pressure, just real results.
