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Hi Design Star!

I’m John McClainInterior Designer, Business Mentor, Podcast Host, and Author.

After 16 years running a thriving, 7-figure design firm, I’ve gathered every proven strategy, time-saving template, and game-changing resource I’ve ever created—and put them right here for you.


Welcome to The Designer Vault: your one-stop shop for my freebies, programs, and coaching services designed to help you build a business as beautiful and profitable as your designs.

Choose a Category Below to Jump to That Section:

 

* I will notate if each specific offer is already inside of DSA. If so, those of you with DSA do not need to purchase*

PRICING + PROFIT
services +Packages
PROJECTS + PROCESSES
MARKETING + BRANDING
AGREEMENTS + PROTECT
TECHNOLOGY + AI
TEAM + LEADERSHIP
MINDSET + MOMENTUM
MY FAVE TOOLS & RESOURCES!

FEATURING MY FULL SIGNATURE PROGRAM:

Join the Ultimate Design Business Program

Inside DESIGN SUCCESS ACADEMY

11 Detailed Learning Modules (all to-the-point and easy to follow) led personally by me - NOT AI.

 Monthly Live Group Coaching Calls (replays too).

 Interactive Online Community of designers and me.

Dozens of beautiful done-for-you templates & checklists for you to customize and use in minutes.

Interior Design Hourly Rate Calculator to finally set an accurate and profitable hourly rate.

Full Designer Calculator to plug in your hourly rate + project scope of work then out comes the project design fee.

Flat Fee Interior Design Agreement that I use in my own 7-figure design firm. 22 detailed pages to protect your business.

The Ultimate Asana Template with start to finish details of completely every project without forgetting anything.

Value = Over $15,000

YOUR INVESTMENT: $1597

Choose Pay in Full or 3 Payment Plan

TRANSFORM YOUR ENTIRE BUSINESS NOW →

LEARN MORE ABOUT

PRICING + PROFIT

 

How To Set a Profitable Hourly Rate For Your Business

Confused About Your Hourly Rate? I’ll Show You the Exact Formula I Use to Make It Simple.

$97

(also inside DSA)

UNLOCK THE FORMULA →

 

My
Designer
Calculator


Tired of Guessing Your Flat Fees? I’ll Show You How to Price Every Project with Accuracy and Profit.

$297

  (also inside DSA)

CALCULATE NOW →

 

Interior Design Menu of Services
Guide


Communicate your services, process, and value so clients feel confident, informed, and ready to move forward with this 23 page guide.

$47

  (this version not in DSA)

DOWNLOAD NOW→

LEARN MORE ABOUT

SERVICES + PACKAGES

 

Work Along Workshop: Designer
On Demand

 

Want Clients to Book Faster? Learn How to Create an Offer They Can’t Resist. A package perfect for brand-new or established interior
designers.

$127

 (Not in DSA)


BULD MY OFFER →

 

Interior
Design Business-in-a-Box


Get 25+ proven templates, systems, and tools covering pricing, client process, marketing, and operations — everything you need to launch or streamline your firm.

 $97

(this version not in DSA)

CHECK OUT THIS BUNDLE →

 

Client Investment Guide: Products & Labor

 

This editable guide shows clients realistic low/medium/high investment ranges for furnishings, materials, and labor — so budgeting is smooth and transparent from day one.

$17


(also inside DSA)

DOWNLOAD NOW →

LEARN MORE ABOUT

PROJECTS + PROCESSES

 

How We
Work
Document


Tired of Client Confusion? Use My Editable Guide to Set Expectations and Boundaries from Day One.

 $37

(also inside DSA)

SET EXPECTATIONS →

 

Ultimate Asana Interior Designer Template

Overwhelmed Managing Projects? Use My Exact Asana System to Organize Every Step with Ease.

$147

 (also inside DSA)

STREAMLINE MY PROJECTS →

 

Client Care & Maintenance
Manual


Want Clients to Remember You? Use My Care Manual to Leave a Lasting Impression. (80+ Pages!)

$97

(also inside DSA) 

ELEVATE MY CLIENTS →

 

Pre-Written Professional Emails (100+!)

Struggle with what to say? Use my 100+ email templates to sound clear and professional every time.

$97

(also inside DSA) 

UPLEVEL MY EMAILS →

 

Interior Design Consultation Questionnaire

Not Sure What to Ask? Use My Consultation Questionnaire to Start Every Project with Confidence.

$17

(also inside DSA) 

CONSULTS LIKE A PRO →

 

My Complete Interior Design Project Workflow


The FULL framework I use to manage every interior design project—from consultation to installation.

$597

 (also inside DSA)

GRAB MY ENTIRE PROCESS→

LEARN MORE ABOUT

MARKETING + BRANDING

 

The AI Brand Voice Kit for Designers

 
Teach AI to sound like you.
This quick, actionable guide helps you define your brand voice, refine your messaging, and create authentic content that feels human and on-brand.

$47

(inside DSA)

DOWNLOAD NOW →

 

Instagram 2025 Strategy Fast Action Checklist

 

Boost your reach with strategy that works. Follow these quick, proven steps to increase traffic and attract more of the right followers.

Free 

 

DOWNLOAD FREE NOW →

 

The 6-Step
Storytelling
Framework


Tell your story with impact and ease.
Follow these six steps to share your message clearly, confidently, and consistently.

 

Free
 

DOWNLOAD FREE NOW →

 

After Market-Marketing: How to Market Your Own Press

 

You got the feature — now make it work for you. Learn how to turn press coverage into long-term visibility and client trust.

 Free

DOWNLOAD FREE NOW →

 

The "Get-Noticed"
Bio
Template

 

 Your bio is your first impression.
Use this plug-and-play template to write one that attracts press, podcasts, and dream clients with ease.


Free 

DOWNLOAD FREE NOW →

 

Stop Sabotaging Your Marketing-
Guidebook



Get out of your own way and start attracting dream clients. This free checklist helps you fix what’s blocking your marketing — fast.
 

Free 

DOWNLOAD FREE →

LEARN MORE ABOUT

AGREEMENTS + PROTECT

 

 The Hourly Rate Interior Design Agreement

 

Get my detailed hourly agreement plus a video walkthrough explaining every clause. Fully customizable and updated if I ever revise my own.

$497

(also inside DSA) 

DOWNLOAD NOW →

 

The Flat Fee Interior Design
Agreement

Download my 20+ page flat-fee agreement and watch the detailed video walkthroughs that explain every section.


 
$497

(also inside DSA)

DOWNLOAD NOW →

 

General Contractor/
Tradesperson Agreement


 Use this editable agreement when hiring trades or contractors through your firm using the exact language I use to safeguard my projects.

$127

(also inside DSA)

DOWNLOAD NOW →

 

Virtual/Remote Work Interior Design Agreement

Get the exact agreement I use to set clear boundaries, protect your remote work, and ensure you get paid — without the back-and-forth.

$127

(not in DSA)

DOWNLOAD NOW →

 

 The Contracts / Agreement
Bundle


Get all four of my most trusted agreements — Hourly Rate, Flat Fee, Tradesperson, and Virtual Design — in one complete, customizable bundle.

 $997

GET THE BUNDLE NOW →

LEARN MORE ABOUT

TECHNOLOGY + AI

 

ChatGPT Brand-Voice
Kickstart Prompt

 

Define your brand voice in minutes.
Use this prompt to create captions and emails that sound magnetic — never generic.

 

DOWNLOAD FREE →

LEARN MORE ABOUT

MINDSET + MOMENTUM

 

End of Year Review Worksheet

 

Reflect, refine, and refocus.
Use this worksheet to review your year, celebrate wins, and plan your next big moves with clarity.

 

DOWNLOAD FREE →

 

 Start, Stop, Continue Worksheet

 

Get clear on what’s working — and what’s not. Use this worksheet to evaluate your business and life with focus and intention.

 

DOWNLOAD FREE →

 

 Take The Scary Out of Selling

 

The Designer's guide to selling without fear AND having total confidence in your pricing, your offer, and your customer service.

 $47

(inside DSA)

SELL BETTER NOW →

The Vault of Trusted Favorites

Want to know exactly who I trust with my own business, brand, and sanity?



Below is my curated list of partners, tools, and services that I personally use, love, and recommend to my designers inside The McClain Method.

These aren’t random links. These are the ride-or-dies — the platforms and pros that help you run a smoother, smarter, more profitable business without reinventing the wheel every five minutes.

If you’ve ever wondered, “John, what do YOU use?”

Well… here you go. Dive in, explore, and upgrade your business with the same support I rely on every day.

Beautiful Emails, Zero Tech Headache

Flodesk is the email platform I use to send gorgeous, on-brand emails and newsletters—without fighting clunky templates or complicated automations.

GET 50% OFF YOUR FIRST YEAR! →

 Community + Connection

Interior Design Community blends your fellow designers, insider tips, & wisdom—so you can learn, grow, and get support from people who truly understand your world.

JOIN NOW FOR A TRUE COMMUNITY! →

Smart Accounting, Zero Stress

QuickBooks keeps your finances organized, your invoices simple, and your books accurate—without drowning you in confusing software.

GET 50% OFF 1ST 3 MONTHS! →

Manage Client Projects Like a Pro

Houzz Pro helps you manage leads, proposals, & projects in one streamlined hub—Stay organized, look professional, and keep every client moving forward.

GET A 30 DAY TRIAL TODAY! →

Stunning Sites, Zero Design Struggle

Tonic Site Shop gives you designer-level website templates that are polished, modern, and easy —without spending weeks DIY-ing or hiring a full design team.

GET 15% OFF YOUR ENTIRE PURCHASE! →

Pro Video Hosting, Zero Hassle

Spotlightr lets you record, host, & share polished videos with sleek playback—perfect for delivering client presentations or course content without tech headaches.

GET 14 DAY FREE TRIAL HERE! →

Smart Automation, Zero Manual DMs

ManyChat lets you automate replies, capture leads, and run DM workflows effortlessly—so you can engage your audience and grow your list without spending hours.

GET 30% OFF FOR 3 MONTHS! →

Professional Tools, Zero Complication

Google Workspace keeps your email, files, calendars, and documents organized in one seamless system—Run your entire business without juggling scattered apps or messy workflows.

GET 10% DISCOUNT FOR FIRST YEAR! →

Easy Podcasting, Zero Tech Stress

Buzzsprout lets you record, host, and distribute your podcast with simple, intuitive tools—Share your message widely without dealing with complicated platforms or headaches.

GET $20 OFF ANY NEW SUBSCRIPTION! →

All-In-One Courses, Zero Overwhelm

Kajabi lets you build, host, and sell your online course in one seamless platform—so you can share your expertise without juggling multiple tools or getting lost in tech. This is the program I use!

GET 30 DAYS FREE-JUST CLICK HERE →

Easy Editing, Zero Overwhelm

Descript lets you record, edit, and polish videos or podcasts with simple, intuitive tools—without getting lost in complicated software or timelines. I edit all videos/podcasts here!

GET 50% OFF 1ST 2 MONTHS! →

Custom Websites, Zero Coding Needed

Showit gives you total creative freedom to design a stunning, drag-and-drop website—so your brand looks polished and professional without ever touching code.

GET ONE FREE MONTH ON SHOWIT! →

Smart Widgets, Zero Tech Chaos

Elfisight: powerful widgets—like chat, forms, and galleries—to your website effortlessly, so you can elevate your site’s functionality without complicated setups.

GET $15 OFF YOUR FIRST SUBSCRIPTION! →

Full transparency: a few of these links are affiliate links, meaning I may earn a small commission if you buy through them (never at an added cost to you). I only share what I truly use and love.

Happy Shopping!

Can't find what you're looking for? Just email us at [email protected] and I'll try to help you find the best option on what you're looking for!