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If you're new here, welcome! Hope you stretched before this visit.

Hello, I’m Marguerite.
Let's Define Your Spice.

Brand Strategy & Creative for Kickass Brands

We're here to help brands ditch the bland business speak, discover their unique spice, and turn up the heat.
(We'll bring the margaritas.)

STEAL THIS FREEBIE

What Color Season
is Your Brand?

Consider this your complimentary cocktail upon arrival β€” and it's a good one. In three prompts, you'll get the exact colors your brand should (and should not) be wearing online. Give it a try!

GET THE PROMPTS

68,000

PEOPLE WATCHING IT HAPPEN ON INSTAGRAM

500

MEZCAL MARGARITAS CONSUMED ALONG THE WAY

2,500

BUSINESSES SERVED IN MY PROGRAMS

When they go beige, we go hot pink.

Why we exist? Because in this market, you can’t afford to be ignored.

Use this section to share your belief statement and underline the problem your reader is experiencing. Why does what you do matter? What makes you different? Why is your solution imperative today?

This is where you plant your flag before you explain exactly how and why you can help. Then give 'em a strong closer. Like we always say, when the going gets tough, the tough get spicy.

MENTORING / MASTERMIND / COACHING / MENTORING / MASTERMIND / COACHING / MENTORING / MASTERMIND / COACHING /MENTORING / MASTERMIND / COACHING / MENTORING / MASTERMIND / COACHING / MENTORING / MASTERMIND / COACHING /
PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION / PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION / PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION /PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION / PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION / PHOTOGRAPHY / BRAND PHOTOGRAPHY / DIRECTION /

Ways to Work Together

01

Brand Consulting

Hands-on brand strategy for businesses ready to get clearer, sharper, and more recognizable.

LEARN MORE
02

The Course

A self-paced way to define your spice, build your brand voice, and put it to work across your messaging.

LEARN MORE
03

Favorite Resources

The tools, prompts, and resources we keep reaching for behind the scenes.

LEARN MORE

OUR SIGNATURE OFFER

The Spicy
Brand Course

Take the course creatives like you have called β€œ100% revolutionary.” Define your spice, develop your brand voice, and translate it into messaging people remember.

BOOK NOW

Prepare to be sick of me

I’m Marguerite Diaz,
Your New Get-a-Grip Friend

IT’S KIND OF
A FUNNY
STORY

I spent ten years in corporate America helping build brand stories and learning the power of a well-selected verb. But my gift has always been seeing the weird gifts, we'll call it the spicy, in other people.

Now I help creatives ditch the bland version of their brand and show up with a little more spice.

READ THE REST

Trusted by 3,000
Entrepreneurs

β˜…β˜…β˜…β˜…β˜…
JEN / DESIGNER

Everything is literally before and after Marguerite for me.

Her clarity changed the way I talk about what I do and why it matters.

β˜…β˜…β˜…β˜…β˜…
RACHEL / COACH

Everything unlocked after I worked with Spicy Margarita.

The message finally sounded like us instead of everybody else.

β˜…β˜…β˜…β˜…β˜…
MONIQUE / AI STRATEGIST

I've never been able to assess my own UVP until now.

I finally know what makes the offer distinct and how to say it.

β˜…β˜…β˜…β˜…β˜…
AARON / CFO

Marguerite has changed the game for our entire brand.

We stopped sounding generic and started sounding like ourselves.

β˜…β˜…β˜…β˜…β˜…
CLIENT

Everything is literally before and after Marguerite for me.

Clearer positioning, clearer language, and way more confidence.

OVERHEARD

β€œMarguerite is an absolute genius when it comes to sharing your message like no one else.”

β€” Emma Gride, Co-Founder, Skyms

FREE RESOURCE

Take Better Photos Without a Fancy Camera

GET IT HERE

ANOTHER FREE RESOURCE HERE

A Little More Spice for Your Brand

GRAB IT
FAVORITES

Hot Right Now

YES, I DO HAVE FOUR COLORS
A SPRING SHOE ESSENTIAL
TOTALLY WORTH THE HYPE
SEE MORE β†’

WANNA WORK TOGETHER?

Book A Spicy
Discovery Call

I'll bring the margaritas. Or matcha. Up to you.

BOOK NOW

Special Offers, Great Deals.

  • SPICY MARGARITA

  • SPICY MARGARITA

  • SPICY MARGARITA

  • SPICY MARGARITA

SPICY MARGARITA

Brand strategy & creative for kickass brands. When they go beige, we go hot pink.

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