The Complete Business System to Run Your Interior Design Business with Structure, Profit, and Confidence.
Finally—one proven system that gives you the clarity, processes, and confidence to run your design business like a professional (not a people-pleasing whirlwind).
THINK ABOUT THIS:
Imagine running your design business with total clarity and calm.
📌 YOU KNOW EXACTLY WHAT TO CHARGE
📌 YOU HAVE A PROVEN PROCESS THAT YOUR CLIENTS LOVE
📌 YOUR PROJECTS STAY ON TRACK (AND SO DOES YOUR PROFIT).
📌 AND YOU ACTUALLY HAVE TIME TO DESIGN AGAIN.
THAT'S THE FUTURE THAT'S WAITING FOR YOU INSIDE DESIGN SUCCESS ACADEMY
But right now… your creativity is running the show—while your business is running you.
✕ YOU'RE SAYING YES TO THE WRONG CLIENTS.
✕ YOU'RE GUESSING WHAT TO CHARGE.
✕ AND YOUR PROCESSES? LET'S JUST SAY THEY LIVE IN YOUR HEAD (AND ON TOO MANY STICKY NOTES).
SOMETHING HAS TO CHANGE.
YOU NEEED STRUCTURE, SYSTEMS, AND A CLEAR, REPEATABLE WAY TO RUN YOUR DESIGN BUSINESS LIKE A CEO.
"John's program gave me the clarity, confidence, and practical tools I needed to grow my design business."
"If you're a designer that wants to work smarter, build with intention, and still stay true to your creative heart - take this program. It will meet you exactly where you are and help you build where you're going."
-Theresa Lamb | Dwell & Gather Interiors
Introducing:
DESIGN SUCCESS ACADEMY
Design Success Academy is the flagship implementation of The McClain Method™ — a complete, step-by-step business system for new and practicing interior designers who want to run a profitable, professional firm—without guessing, podcast-binging, or piecing it together from scratch.
Inside DSA, You Will:
✓ Install a business structure that runs like clockwork
✓ Price your services strategically, not emotionally
✓ Streamline every client interaction from inquiry to install
✓ Market confidently (without shouting on social media)
✓ Build a business that feels as beautiful behind the scenes as the spaces you design
This isn’t just another course.
It’s your full business system—ready to implement.
meet
JOHN
DESIGNER, MENTOR, OBSESSED WITH LIVING A SOUL-FILLING LIFE
I didn’t create this because running a design business was easy for me—I created it because it wasn’t.
I undercharged. I said yes to the wrong clients. I tried to Google my way through the business side of design.
I wasn’t broken—I just didn’t have a system.
Once I built one, everything changed.
Clients respected my process.
Pricing stopped feeling like panic.
And I finally had a business that reflected my talent.
Design Success Academy is that system—so you don’t have to learn it the hard way.
A message from me to you:
Watch this 2 minute video for more information on why this program is my pride and joy, and how it will help you right away.
What’s Inside Design Success Academy
PILLAR 1
Foundation + Systems
✓ Setting up your business for success
✓ Building your process from inquiry to install
✓ Client communication templates
PILLAR 2
Pricing for Profit
✓ Calculating your hourly rate
✓ Converting to flat-fee models
✓ Handling markups and procurement profitably
PILLAR 3
Marketing & Growth
✓ Building a brand that attracts luxury clients
✓ Strategic visibility without burnout
✓ Long-term scaling with confidence
HERE'S EXACTLY WHAT YOU GET:
let me Break It Down For You.
✓ 11 Detailed Learning Modules (all to-the-point and easy to follow) led personally by me - NOT AI.
✓ Dozens of beautiful done-for-you templates & checklists for you to customize and use in minutes.
✓ Interior Design Hourly Rate Calculator to finally set an accurate and profitable hourly rate.
✓ Full Designer Calculator to plug in your hourly rate + project scope of work then out comes the project design fee.
✓ Flat Fee Interior Design Agreement that I use in my own 7-figure design firm. 22 detailed pages to protect your business.
✓ The Ultimate Asana Template with start to finish details of completely every project without forgetting anything.
YOUR COMPLETE PATH TO DESIGN SUCCESS
Inside Design Success Academy, you’re not just learning — you’re building a business that runs beautifully, profits consistently, and supports the creative life you actually want.
01 | The System
The core of Design Success Academy is a proven, step-by-step framework that takes you from scattered to streamlined.
Learn how to price, onboard, market, and manage every part of your business with clarity and confidence.
02 | The Support
You're going to have questions along the way... I'd be more surprised if you didn't!
You’ll never be left guessing what to do next.
Get direct guidance from me in our monthly coaching calls, plus real-world answers inside the program that you can apply immediately.
03 | The Community
You’ll grow alongside other designers walking the same path — sharing wins, swapping ideas, and staying inspired every step of the way.
This isn’t a solo journey. It’s a shared one.
You'll also grab these
exclusive bonuses!
Because you deserve more than just lessons — you deserve the tools, strategies, and support to implement everything with ease and confidence.
BONUS one
THE LUXURY DESIGN BUSINESS BLUEPRINT
Luxury Brand Positioning, Portfolio, & Marketing Strategies
Includes:
- Premium Pricing & Proposals Masterclass
- Efficient Workflows & Delegation Systems
BONUS two
TECHNOLOGY IN YOUR BUSINESS
The Tech You Need — and Why It Matters
Includes:
- Business Tools, Client Management & Bookkeeping Systems
- Website & Marketing Platform Recommendations
BONUS three
BRAND U WITH JESS PONCE
Personal Branding & Media Presence Masterclass
Includes:
- Why You Should Treat Your Business as a Brand
- The Celebrity Branding Framework That Works For Anyone!
BUILT ON REAL WORLD EXPERIENCE
This program isn’t AI-generated
It’s built from my real-world experience running a multi–7-figure interior design firm.
Every lesson, template, and system comes from what actually works in the field.
But because we believe in innovation, we’ve updated the program to show you how to use AI as your personal assistant — not your replacement.
And when you need help, Ask John Chat is available 24/7 — trained on the entire program and my voice, ready to guide you anytime.
CHOOSE TODAY THE PLAN THAT WORKS BEST FOR YOU!
Here's What You Get:
- Lifetime access to the complete Design Success Academy — the full business system for interior designers
- 11+ in-depth modules covering structure, pricing, marketing, and client experience
- Step-by-step processes for onboarding, procurement, client management, and delivery
- The McClain Method™ Framework — Structure • Strategy • Support
- The full Designer Toolkit including contracts, calculators, templates, and email scripts
- 12 months of monthly group coaching + community access inside The McClain Method Lounge (value $3600)
- The Flat Fee Interior Design Agreement (value $497)
- The Interior Design Hourly Rate Calculator (value $97)
- The Full Designer Calculator (Flat Fee) (value $297)
- The Ultimate Asana Template for project management (value $197)
- Luxury Design Business Blueprint Bonus: Branding, portfolio, pricing, and luxury client marketing strategies (value $297)
- Technology in Your Business Bonus: Tech stack, tools, client management & bookkeeping systems (value $197)
- Brand U with Jess Ponce Bonus: Personal branding & media presence training with a national expert (value $97)
- Harnessing AI Mini Course: Learn to use AI tools to save time, enhance creativity, and automate your workflow (value $97)
- Ask John Chat 24/7 Access: Your AI-powered mentor trained on the entire program and John’s real-world design experience (value $997)
- Future updates to the DSA program — automatically added to your member portal
You’re not just buying a course — you’re installing the entire business system I used to build a multi–7-figure design firm.
FAST-ACTION BONUS!
JOIN NOW and receive this FAST ACTION BONUS for a limited time!
FREE ONE HOUR COURSE & ChatGPT PROMPT DOWNLOADS
Learn how to use artificial intelligence to elevate your interior design business — from marketing and client communication to workflow automation and creative ideation.
You’ll discover the exact AI tools and prompts I use daily to save time, spark creativity, and streamline the backend of my design firm.
Finally, a modern toolkit to help you work less, think bigger, and create more.
FROM OVERWHELMED TO ORGANIZED. FROM GUESSING TO GROWING.
By the time you finish Design Success Academy, you'll have:
✓ A clear business structure that runs like clockwork
✓ A pricing strategy that ensures every hour is profitable
✓ A client experience that builds trust and repeat work
✓ A roadmap for your next level of growth
This is for you if...
✓ You’re ready to treat your design business like a real business, not a side hustle.
✓ You want structure, clarity, and systems that let you focus on creativity.
✓ You’re tired of undercharging and second-guessing your pricing.
✓ You’re ready to attract higher-level clients and elevate your brand.
✓ You want a step-by-step roadmap — not another motivational pep talk.
This isn’t for you if…
✕ You’re looking for quick hacks without putting in the work.
✕ You’re a hobbyist who isn’t ready to run a business.
✕ You prefer trial-and-error over proven systems.
✕ You’re not open to learning new tools (including AI!) that make business easier.
Alright, hit me with your questions!
WHAT EXACTLY IS DESIGN SUCCESS ACADEMY?
IS THIS PROGRAM CREATED BY AI? CAN I JUST FIND ALL THE ANSWERS IN ChatGPT?
HOW IS THIS DIFFERENT THAN OTHER DESIGN BUSINESS PROGRAMS?
WHAT KIND OF SUPPORT DO I GET?
WILL THIS WORK FOR ME IF I'M NEW- OR IF I'M ALREADY OPERATING MY DESIGN BUSINESS?
DO YOU OFFER REFUNDS?
HOW MUCH TIME WILL I NEED EACH WEEK?
WHAT HAPPENED TO DESIGN BUSINESS FAST TRACK AND ELEVATE?
ENROLL NOW &
Get Started Instantly
WHEN YOU JOIN TODAY YOU RECEIVE:
- Immediate access to all DSA modules
- A live group onboarding call with John
- 12 months of access to monthly coaching + community
If you've made it all the way to the bottom of this page...
I know one thing for sure — you’re serious about your success.
You’re ready to stop guessing, start leading, and build a business that reflects the level of your talent.
I’ve walked this path, made the mistakes, and built the systems so you don’t have to.
Now, it’s your turn to design a business that supports the life you’ve always imagined.
Let’s make it happen — together.
— John
